What Entrepreneurs Can Learn from the World Cup

Over the past few weeks, I’ve become World Cup obsessed (and, no, it isn’t about ranch dressing like some foreign fans…). As a fan and a former player, everything about this World Cup is interesting, and the splash of certain teams and fans have made it hard to stop engaging. I’ve watched the matches and social media posts. But, what is particularly interesting, is that some of the most talked-about teams are not necessarily the teams that will likely be lifting up the trophy in the championship game. Fans are drawn to teams (and their fans) that play (and root) with heart,

Congratulations on forming a company!

You’re creative enough to have an idea that can be brought into commerce and disciplined enough to do the work to get here. You have likely defined your concept, conducted market analysis, created a business plan, and formed a company to both establish a liability shield and help you build value in the enterprise.

So…now what? I’m asked this question often by entrepreneurs, and my answer is simple: use your BRAIN.

Ode to Eggs

Since I love eggs for breakfast and they’ve been in the news quite a lot lately, I decided to write my first post for entreVIEW about them! They’re simple, quick and high in protein. While I wasn’t always so fond of eggs, somewhere in my adult life I began eating eggs for breakfast almost every day—preferably scrambled or over-medium with a dash of hot sauce.

I’m sure you’ve noticed the lack of eggs in grocery and convenience stores over the past couple of months. As we near the month of April, which is one of the highest demand months of the year for eggs (given the Easter Bunny’s mutual appreciation for the item), I’m expecting to see fewer eggs in stock and higher prices for a dozen eggs. One expert predicts that egg prices may soar as high as $10/dozen! Might that be enough to change my morning breakfast ritual? Probably not. Assuming I can find them, I’d prefer to reduce my spending in other ways than change my breakfast routine.