Thursday, June 28, 2018

Enough with the book reviews! Who has time to read?

I’ve been at this for several years now. If you’ve been following along, you know the drill: I read a book, usually something not in any way readily relatable to business or entrepreneurship, and—presto chango—I highlight an entrepreneurial lesson drawn from the text, just like pulling the proverbial rabbit out of the hat.

Sometimes the little voice in my head gently suggests that I might better serve entreVIEW’s readers by zeroing in on books directly relating to building a business. You know, the kind of books with themes like “how I did it, and you can too.” This month, before mentally swatting that thought away, I decided to take action, and this post is the result.

There are lots and lots of good books on or relating to entrepreneurship out there, and I’m betting you can name at least one or two, but at the end of the day most successful entrepreneurs I’ve known have had the same complaint—when do they have time to read? Point taken. 

Remember the good old days—think back to high school, or maybe even college (I won’t tell). To what did you turn when you needed to read War and Peace and you only had three hours to spare? Those of my vintage harbor fond memories of CliffsNotes, the summaries that highlighted all the characters, key plot points, and symbolism that might show up on any English teacher’s pop quiz.

So what does this all have to do with entrepreneurship? If you have an idle moment, try pointing your browser over to I’m willing to bet you will find a number of books that would help you on your way to building a thriving enterprise, if only you had the time to read them. Well, now you have no excuse. As the website proclaims, “Time is the biggest asset for entrepreneurs and a good read is essential. To solve that problem, Readtrepreneur was born.” 

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